75 Of The Best Social Media Marketing Quotes

Updated: Oct 11, 2021


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“Lead people with what they want. – Lead with what they’ve already said. – Lead people from where they’re at. – Lead them with the things that concern them.” – Sandi Krakowski


“Transparency may be the most disruptive and far-reaching innovation to come out of social media.” – Paul Gillin


“The first rule of social media is that everything changes all the time. What won’t change is the community’s desire to network.” – Kami Huyse


“You can never go wrong by investing in communities and the human beings within them.” – Pam Moore


“People want to do business with you because you help them get what they want. They don’t do business with you to help you get what you want.” – Don Crowther


“If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends.” – Jeff Bezos


“Engage, Enlighten, Encourage and especially…just be yourself! Social media is a community effort, everyone is an asset.” – Susan Cooper


“Word-of-mouth marketing isn’t about giving customers talking points, as if they were brand spokespeople. It’s about delivering an exceptional customer experience that makes customers want to recommend you.” – Deborah Eastman


“Social media is about sociology and psychology more than technology.” – Brian Solis


“Social media is not just an activity; it is an investment of valuable time and resources. Surround yourself with people who not just support you and stay with you, but inform your thinking about ways to WOW your online presence” – Sean Gardner


“We have technology, finally, that for the first time in human history allows people to really maintain rich connections with much larger numbers of people.” – Pierre Omidyar


“Going viral is not an outcome; it’s a happening. Sometimes it happens; sometimes it doesn’t. Just remember, fans are vanity and sales are sanity.” –Lori Taylor


“A brand is no longer what we tell the consumer it is – it is what consumers tell each other it is.” – Scott Cook


“Successful companies in social media function more like entertainment companies, publishers, or party planners than as traditional advertisers.” – Erick Qualman


“Social media is about the people! Not about your business. Provide for the people and the people will provide you.” – Matt Goulart


“Humility, gentleness, and helpfulness go so much further and open doors you cannot imagine. Think from a higher level and try to see beyond today. Some hard work and insight will bring you to paths that will reward you so highly, it’ll make the little inconvenience you incurred so worth it.” – Ann Tran


“Content Doesn’t Win. Optimized Content Wins” – Liana Evans


“Social media is just a buzzword until you come up with a plan.” – Felicia Lin


“Your value doesn’t decrease based on someone’s inability to see your worth” – Ted Rubin


“When you lose followers because of where you stand – you strengthen your tribe.” – Glen Gilmore


“Trustworthy content has a balanced point of view. It asks and answers the right questions. It doesn’t love itself. It tries to inform and educate.” – Steve Farnsworth


“Content marketing is a commitment, not a campaign.” – Jon Buscall


“Legendary service is one of the criteria that sets one company apart from its competitors. It’s the mark of a truly authentic company – you just can’t fake caring!” – Kim Garst


“Don’t say anything online that you wouldn’t want plastered on a billboard with your face on it.” – Erin Bury


Social media will help you build up loyalty of your current customers to the point that they will willingly, and for free, tell others about you.” – Bonnie Sainsbury


“You can buy attention (advertising). You can beg for attention from the media (PR). You can bug people one at a time to get attention (sales). Or you can earn attention by creating something interesting and valuable and then publishing it online for free.” – David Meerman Scott


“When we are sharing stories to create bonds with other like-minded people, we want to give them social currency with the highest pass-on value we can.” – Jay Oatway


“Content-based marketing gets repeated in social media and increases word-of-mouth mentions; it’s the best way to gather buzz about a product.” – Marsha Collier


“If content is king, then conversion is queen.” – John Munsell


“We don’t have a choice on whether we do social media, the question is how well we do it.” – Erik Qualman


“Create content that teaches.” – Neil Patel


“Social media is not only more cost-effective than advertising, but it also offers great opportunities for innovative engagement with your customers.” – Richard Branson


“The good deal right now are the seven platforms that live on this [phone].” – Gary Vaynerchuk


“I’m having fun. I’m being myself. I’m doing what I love. That’s all that matters.” – James Charles


“Social media is about the people! Not about your business. Provide for the people and the people will provide you.” – Matt Goulart


“Social media is the ultimate equalizer. It gives a voice and a platform to anyone willing to engage. ” – Amy Jo Martin


“Social media creates communities, not markets.” – Don Schultz


‘“Build it, and they will come” only works in the movies. Social Media is a “build it, nurture it, engage them and they may come and stay.”’ – Seth Godin


“The best marketing strategy ever: CARE.” – Gary Vaynerchuk


“Build something 100 people love, not something 1 million people kind of like.” – Brian Chesky


“Marketing is really just about sharing your passion.” – Michael Hyatt


“Amazing things will happen when you listen to the consumer.” – Jonathan Midenhall


“Give them quality. That is the best kind of advertising.” – Milton Hershey


“Our jobs as marketers are to understand how the customer wants to buy and help them to do so.” – Bryan Eisenberg


“When people feel insecure about something, they look around for validation. Show them that other people trust you.” – Francisco Rosales


“Getting the like is easy. It’s a light action. Anything else requires trust.” – Jon Loomer


“You cannot buy engagement. You have to build engagement.” –T ara-Nicholle Nelson


“Just as you don’t need to be on every single TV channel, I don’t believe a brand needs to be on every single social media in one big way.”– Shiv Singh


“Not viewing your email marketing as content is a mistake.” – Chris Baggott


“Content builds relationships. Relationships are built on trust. Trust drives revenue.” – Andrew Davis


“Don’t build links. Build relationships.” – Rand Fishkin


“People share, read, and generally engage more with any type of content when it’s surfaced through friends and people they know and trust.” – Malorie Lucich


“Nobody reads ads. People read what interests them. Sometimes, it’s an ad.” – Howard Gossage


“Nobody counts the number of ads you run; they just remember the impression you make.” – Bill Bernbach


“We need to stop interrupting what people are interested in and be what people are interested in.” – David Beebe


“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” – Peter Drucker


“Think like a customer.” – Paul Gillin


“We are all storytellers. We all live in a network of stories. There isn’t a stronger connection between people than storytelling.” – Jimmy Neil Smith


“The key is, no matter what story you tell, make your buyer the hero.” – Chris Brogan


“If your stories are all about your products and services, that’s not storytelling. It’s a brochure. Give yourself permission to make the story bigger.” – Jay Baer


“Humans are not ideally set up to understand logic; they are ideally set up to understand stories.” – Roger C. Schank


“These days, people want to learn before they buy, be educated instead of pitched.” – Brian Clark


“Less is more. Keeping it simple takes time and effort.” – Jeff Bullas


“Simplicity is the ultimate sophistication.” – Leonardo Da Vinci


“The most powerful element in advertising is the truth.” – William Bernbach


“Even when you are marketing to your entire audience or customer base, you are still simply speaking to a single human at any given time.” – Ann Handley


Brand is just a perception, and perception will match reality over time.” – Elon Musk


The keys to brand success are self-definition, transparency, authenticity and accountability. – Simon Mainwaring


“A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.” – Jeff Bezos


“Your personal brand is what people say about you when you are not in the room – remember that.” – Chris Ducker



“If people believe they share values with a company, they will stay loyal to the brand.” – Howard Schultz


“Your personal brand is a promise to your clients… a promise of quality, consistency, competency, and reliability.” – Jason Hartman


“Business has only two functions – marketing and innovation.” – Milan Kundera


“The man who stops advertising to save money is like the man who stops the clock to save time.” – Thomas Jefferson


“Sell the problem you solve. Not the product you make.” – Unknown